Beyonce's Cowboy Carter tour is creating opportunities to pair concert tickets with luxury accommodations as the music superstar's performances become destination events.
The tour begins April 28 in Los Angeles, where AKA West Hollywood has created a "Beehive Stay" for fans. Guests receive a Lemon Bellini welcome drink and in-suite treats upon arrival, along with a premium honeycomb gift, curated playlist and themed lanyard keepsake. The package includes complimentary tickets to the Grammy Museum and $150 rideshare credit for exploring Los Angeles.
When the tour reaches Houston in June, two luxury properties are offering specialized experiences for fans visiting Beyonce's hometown.
Hotel ZaZa Houston Museum District, located just 10 minutes from NRG Stadium, offers accommodations such as the 2,204-square-foot Magnificent Seven "Black Label" suite featuring an extended balcony with a two-person tub, a chandelier and an outdoor lounge.
On June 28, the hotel will host a "cowboy-core" pop-up from Texas brand November Maker in the lobby from 10 a.m. to 5 p.m., selling leather bolo ties, silk bandanas and brass jewelry. Guests can sample Beyonce's SirDavis whiskey at a lobby pop-up from 3 p.m. to 5 p.m. or in specialty cocktails at Monarch throughout the weekend. The hotel's signature Disco Horse will wear a giant white boot as tribute to the performer.
Marriott Marquis Houston has planned a weekend-long celebration June 28-29 with themed dance parties and karaoke at Altitude Rooftop and a tour-themed happy hour at Cueva. Guests can book special room packages or enter the Marriott Bonvoy Cowboy Carter sweepstakes.
Editor’s Note: This article was generated by AI, based on a press release distributed by AKA West Hollywood. It was fact-checked and reviewed by a TravelAge West editor.