MSC Cruises has announced an overhaul of its specialty dining program, introducing fixed-fee menus across its fleet and flexible package options designed to increase accessibility and value for guests.
The new dining structure centers on a simplified pricing model where guests pay one fixed price to choose from most items on a restaurant's full menu. Under this system, guests can select at least one starter, one main course and one dessert for the set fee. Premium dishes will incur a small extra charge.
The cruise line has also introduced customizable dining packages that allow guests to pre-purchase one to four specialty dining experiences. These packages can be used to revisit favorite restaurants, with the exception of Butcher's Cut, which is limited to one visit per multi-restaurant package. All other specialty restaurants can be repeated without restriction.
Guests who purchase specialty dining packages before their cruise will receive savings of up to 20% compared to onboard pricing.
"With increasing demand from our guests for flexibility, transparency and personalization, this upgrade further strengthens our culinary product, offering today's cruisers what they expect and deserve," said Georg Schmickler, senior vice president of onboard revenues at MSC Cruises.
The changes aim to address guest demand for greater transparency in dining costs and more personalized experiences. Previously, specialty restaurants operated with a-la-carte pricing structures that could make it difficult for guests to predict total dining costs.
"Simplified single-price menus mean greater transparency for guests, and customizable packages add flexibility to create a seamless dining experience for our guests," said Stephane Franchini, MSC Cruises senior director of food and beverage product. "With these enhancements, MSC Cruises continues to redefine dining at sea, offering guests an unforgettable gastronomic journey with world-class cuisine and ultimate versatility."
The new specialty restaurant packages are available for booking immediately. MSC Cruises indicated that additional enhancements focused on streamlining the specialty dining purchasing and scheduling experience are planned for future implementation.
Editor’s Note: This article was generated by AI, based on a press release distributed by MSC Cruises. It was fact-checked and reviewed by a TravelAge West editor.
